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Guest Personalization

Loyalty Management

Centralized Database

HOTEL CRM SOFTWARE

Engage with Your Guests at Every Stage of the Hotel Journey Through Automation

Know your guests better and reach them with the right content, communication methods and services at the right time, with the help of predefined segmentation and email automation.

Guest Profiling

Data Segmentation

Automated Email Marketing

Hotel CRM Software - Guest Profile

DATA SEGMENTATION

Deliver Targeted Marketing to the Right Audience

Our powerful hotel CRM software segmentation engine allows you to reach specific guest groups based on revenue, demographics, and behavior. Whether you prefer manual control or AI assistance, you’ll see higher engagement and satisfaction through personalized marketing strategies.

CENTRALIZED DATABASE

Gain a 360° View of Your Guests

Our hospitality CRM offers a centralized database that provides a comprehensive, real-time view of each guest’s history and preferences across all your properties. This insight empowers you to deliver personalized experiences that delight and retain guests.

sample diagram crm
sample scatter plot for crm
Metasphere Hotel CRM Guest Segmentation

10.10.2022 Receives a survey upon check-out

01.10.2022 - Welcome e-mail is sent

08.10.2022 - An in-house promotion is sent upon check-in

12.02.2022 New hotel promotions are sent

AUTOMATED EMAIL MARKETING

Streamline Communications and Boost Efficiency

Automate your hotel email marketing campaigns to ensure timely, relevant communication with your guests without the need for constant manual effort. Enjoy increased efficiency and improved guest engagement through CRM software for hotels.

GUEST PERSONALIZATION

Create Unique, Memorable Guest Experiences

Leverage detailed guest data to offer personalized recommendations, content, and offers. Our CRM for hotels enables you to provide a tailored experience that sets your hotel apart and keeps guests coming back.

MULTI-TIERED LOYALTY PROGRAM

Build Guest Loyalty with Reward Programs

Implement a multi-tiered hotel loyalty management program to recognize and reward your guests. Offer points and exclusive benefits that encourage repeat stays and foster lasting loyalty.

GUEST PROFILING

Enhance Service with Comprehensive Guest Profiles

Develop rich profiles for each guest to tailor your services and interactions to their unique needs. This personalized approach leads to higher guest satisfaction and loyalty through effective guest nurturing.

Hotel CRM Software - Guest Profile
Hotel CRM Software - Guest Profile

Hotel CRM Software

Key Functionalities

Multiple Properties

Seamlessly manage guest profiles across all your hotels

Loyalty Program

Create a multi-tiered loyalty program for your guests

PMS Integration

Integrate with Opera, Mews, and Cloudbeds PMS

Sales and Automation

Automated email marketing and hotel lead management

CRM Solution

Standard

Perfect for small-to-mid-sized hotels that are starting with email automation.

Advanced Guest Profiling

Centralized Database

Guest Segmentation Builder

Event-Based Campaigns

Triggered-Based Campaigns

Drip Campaigns

One-Off Campaigns

Marketing Analytics and Dashboard

Pro

Recommended for mid-to-large hotels focusing on marketing and sales pipeline.

All in Standard, Plus:

Hotel Lead Management

Convert hotel leads in 4-steps.

Account Management
Access to all account contact details, spending, and hotel sales activities.

Lead Segmentation

Segment leads for hotel marketing initiatives.

Sales Reports

Access to lead and revenue reports.

Advanced

Suitable for hotel groups seeking to build a complete loyalty program.

All in Pro, Plus:

Loyalty Program

Set up a tiered-level loyalty program.

Redemption Management

Configure redemptions in the hotel and third-party channels.

Award Management

Add award catalog and set-up restrictions and criteria.

Loyalty Reports

Loyalty, Awards and Points reports.

Do You Want to Learn More?

Download our product brochure today!

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