Loyalty Program
Guest Segmentation
Hotel Analytics
Hotel Guest Profile
Centralized Database
Email Automation

CENTRALIZED HOTEL DATABASE
360° View of Your Hotel Guests
The secret to personalized experiences lies in your ability to harness guest data. Our centralized hotel database lets you store guests' data in real-time, including their spending and stay records across your hotels, utilizing our Opera Hotel System integration.
ACCURATE GUEST SEGMENTATION
Target Your Content to the Right Audience
Our Hotel CRM software has a built-in an advanced segmentation engine. It allows you to create your own guest segments based on revenue, pipeline, demographic and behavioral criteria.



10.10.2022 Receives a survey upon check-out
01.10.2022 - Welcome e-mail is sent
08.10.2022 - An in-house promotion is sent upon check-in
22.02.2023 Makes a new hotel reservation
AUTOMATED HOTEL MARKETING
Create an Automated Hotel Guest Journey
Handle all hotel marketing initiatives with ease. Our email automation feature allows you to schedule e-mails based on triggers, events in the hotel journey, or actions taken by your hotel guest.
HOTEL LEAD MANAGEMENT
Convert Leads Into Loyal Guests at Ease
Our hotel CRM software has a lead management feature that helps you to efficiently engage with all your hotel leads throughout the entire sales funnel.
MULTI-TIERED LOYALTY PROGRAM
Build Your Loyalty Program with Our Hotel CRM
Customer recognition is more important than ever before. Offer a multi-tiered loyalty program and reward your hotel guests and bookers. Give them points and benefits to incentivize their loyalty and repeat purchases.
HOTEL ANALYTICS
Data-driven Decision Making
Gain access to reports to improve your marketing conversion rates and guest engagement. These reports include your guests' stay history, campaign analytics, demographics, revenue reports, and more.


Hotel CRM Software
Key Functionalities
Multiple Properties
Centralized hotel database for all your properties.
Loyalty Program
Build your multi-tiered hotel loyalty program.
PMS Integration
Real-time data from our Opera PMS integration.
Sales and Automation
Automated email marketing and hotel lead management.

Pro
Recommended for mid-to-large hotels focusing on marketing and sales pipeline.
All in Standard, Plus:
Hotel Lead Management
Convert hotel leads in 4-steps.
Account Management
Access to all account contact details, spending, and hotel sales activities.
Lead Segmentation
Segment leads for hotel marketing initiatives.
Sales Reports
Access to lead and revenue reports.
Advanced
Suitable for hotel groups seeking to build a complete loyalty program.
All in Pro, Plus:
Loyalty Program
Set up a tiered-level loyalty program.
Redemption Management
Configure redemptions in the hotel and third-party channels.
Award Management
Add award catalog and set-up restrictions and criteria.
Loyalty Reports
Loyalty, Awards and Points reports.